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Nigerian Creators Soon to Be Monetize on Instagram



In a groundbreaking announcement, Instagram, the popular social media platform, has revealed plans to roll out a game-changing feature allowing Nigerian content creators to monetize their posts.

Meta’s President of Global Affairs, Sir Nick Clegg, unveiled this exciting development during a high-profile meeting with President Bola Tinubu at the Presidential Villa in Abuja. Clegg expressed Meta’s eagerness to collaborate with Nigeria, citing the country’s pivotal role in their strategic vision. Acknowledging President Tinubu’s pivotal executive order facilitating the landing of a Meta-backed deep-sea cable in Nigeria, Clegg emphasized the transformative potential of this infrastructure project, slated for launch in the first quarter of 2025.

Anticipating a monumental boost to economic activity across the African continent, Clegg underscored the cable’s unprecedented capacity and connectivity. Furthermore, Clegg disclosed plans for the launch of the monetization app for Nigerian creators, scheduled for June, signaling Meta’s commitment to fostering partnerships and innovation. Dr. ‘Bosun Tijani, Nigeria’s Minister of Communications, Innovation, and Digital Economy, hailed Meta platforms as indispensable to Nigeria’s digital landscape, emphasizing the imperative of collaboration to drive inclusive development and global connectivity.

With Instagram’s bold initiative, Nigeria stands poised to harness the power of digital technology, paving the way for its citizens to partake in global prosperity and shape the future of the digital economy.